April 27, 2007
Volume #1, Issue #17
*Special Edition*

     - Lifeline to Profits


     - Federated Insurance: Testimonial
       and Risk Mgt. Seminar Re-Cap

     - Denver Outlook: March 2007
Sales Results

Upcoming Seminars & Events


    - Grand Junction Subaru Gets
      a Brand New Look
    - Let Us Know About YOUR


    Click here for Open Road archives.


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Learn How to Create a Lifeline to Profits…Gain the competitive edge you need at this dealer participation workshop!



Wednesday to Friday, June 6-8, 2007

Denver (CADA Headquarters)


Is your dealership operating at peak performance? Are your current operations designed to capitalize on profit opportunities? In conjunction with the National Automobile Dealers Association (NADA), this Lifeline to Profits workshop is an outstanding opportunity to develop a strategy and action plan for maximizing your dealership’s profits.


NADA trainers will help you identify untapped profit opportunities in your dealership. You will take home a practical action plan specifically designed for you. This in-depth and intensive two and a half-day session will provide you the essential edge you need to more effectively compete in today’s competitive market.


In order to fully benefit from this exciting opportunity, it’s important to bring your numbers:

  • Financial statements

  • Repair orders

  • Parts stock order figures

  • Vehicle inventory and used vehicle appraisals


You’ll begin and end each day with a developmental session that refines a specific dealership action plan for you based on information covered in the workshop. You’ll discuss the most positive action, event or result your dealership has seen in the last six months.


In addition, you’ll be asked to provide trainers with information about a critical concern you’d like to identify as a key element in the improvement of your operation. Most important, be prepared to actively participate.


Specifically, the association’s Lifeline to Profits program “can help you meet any number of challenges, from having too much inventory to seeing our cash flow trickle to a near standstill,” said Dale Willey, Chairman of NADA.

We strongly encourage you and your key managers
to attend this valuable workshop.

 Space is limited so please enroll today!

DATE/TIME:   8 a.m. to 5:30 p.m., Wednesday, June 6, 2007 (breakfast, lunch and dinner)

                        8 a.m. to 5:30 p.m., Thursday, June 7, 2007 (breakfast and lunch)

                        8 to 11:30 a.m., Friday, June 8, 2007 (breakfast)


LOCATION:    William D. Barrow Building, CADA Offices, 290 East Speer Blvd., Denver


TRAINERS:     Brad Lawson, NADA Group 20 Team Leader

         Mark Rogers, NADA Dealership Management Consultant


  CLICK HERE for seminar flyer and to fax or mail your registration.


CADA Member Testimonial

“Most times, the worst never happens.
But, if it does, having the right coverage and
insurance company—like Federated—will
protect the integrity and assets of your company.”

Warren Yoder

Weld County Garage

Greeley, Colorado


Federated Designed Risk Management Seminar
A Tremendous Success


The Federated Management Designated Risk Manager seminar, held at CADA on April 10, was given top marks by all attendees. Federated presenters, David Cameron, Risk Manager – National Accounts, from the Minnesota headquarters office, and Humberto
Account Executive from the Arizona office, showed up with lots of promotional give-aways in-hand (umbrellas, blankets, and numerous practical items) that they raffled off at each break. They also came with a lot of useful and compelling information. This was the first offering in Colorado of a one-day, condensed version of a what is typically a multi-day seminar that is only offered at their Minnesota headquarters. Federated’s presentation was engaging and contained a lot of hard-hitting information and ideas on how to reduce dealership exposure. Some attendee comments:


“Lots of eye-opening and head-

shaking detailed information”

“Seminar was very informative and enjoyable. Thank you!”

“Great stories that make the point and keep you interested”

“Distracted driving [examples]. Makes you re-evaluate a lot of things you do every day”


Just a few examples of some information provided:

  • The most frequent losses on the insurance side of the auto industry are driving losses:  51% of claims and $.36 of each dollar paid in losses

  • For every ten techs leaving the auto industry, three are coming into the industry

  • 44% of resumes contain material falsehoods. Are you adequately checking your new hires?

  • 75% of habitual drug users are employed and most work for small businesses. They have 300% higher medical costs and are five times more likely to file a workers’ comp claim.

  • Based on auto registrations, the BMW M-series is the most stolen car.

  • If thieves hit your dealership, they are three times more likely to return back to your business than go elsewhere.

Due to the very positive response, we anticipate offering this session again in the future.

The FEDERATED Insurance Companies

Home Office: 121 East Park Square, Owatonna, Minnesota 55060

(507) 455-5200 • www.federatedinsurance.com  


If you would like more information on CADA Endorsed Provider, Federated Insurance, please contact: Humberto Cruz, Account Executive, 800.527.5999 or HCruz@fedins.com.

* * * * * * *


  CLICK HERE for a report of March 2007 sales results. The information included shows market summary of cars and light trucks and brand registrations in the Denver metro area for March 2007, as well as the combined previous two months and year-to-date totals for 2006 and 2007. This report is sponsored by the Metro Denver Automobile Dealers Association and produced monthly by Auto Outlook. For questions or comments regarding this report, please contact MDADA at 303.831.1691 or Auto Outlook at 800.206.0102.




Date / Time*


Five Ways to Reduce Your Dealership Workers' Compensation Costs

By Dave Campbell, Wells Fargo Insurance Services (formerly Acordia) and Lonnie Garcia, Pinnacol Assurance


Tuesday, May 22
10 am to 1 pm

(Lunch included)


Pinnacol Assurance Offices
(Hayden Pass Training Room)
7501 E. Lowry Blvd.
Denver, 80230

RSVP directly to Wells Fargo Insurance Services  at 719.785.8184.

  CLICK HERE for a flyer.

Five Ways to Reduce Your Dealership Workers' Compensation Costs

By Dave Campbell, Wells Fargo Insurance Services (formerly Acordia) and Lonnie Garcia, Pinnacol Assurance

Grand Junction

Wednesday, May 23
10 am to 1 pm

(Lunch included)


Doubletree Hotel
743 Horizon Drive
Grand Junction, 81506

RSVP directly to Wells Fargo Insurance Services  at 719.785.8184.

  CLICK HERE for a flyer.

Secrets to Becoming
a Super Controller

By Sandi Jerome


Thursday, July 26
8 am to 11am

(Breakfast included)


William D. Barrow Building
(CADA/MDADA headquarters)
290 E. Speer, Denver
SW Corner of Grant & Speer

CLICK HERE for a flyer and to fax or mail your registration.

CLICK HERE to register online.


Secrets to Becoming
a Super Controller

By Sandi Jerome

Grand Junction

Friday, July 27
8 am to 11am

(Breakfast included)


Doubletree Hotel
743 Horizon Drive


CLICK HERE for a flyer and to fax or mail your registration.

CLICK HERE to register online.


CADA Annual Golf Event



Monday, August 27

-Sponsor welcome at 11:30 am

- Noon shotgun start


Valley Country Club

14601 Country Club Dr., Aurora


CLICK HERE for more details on Valley Country Club.

  CLICK HERE for a reminder flyer to save the date.


Regional Member Briefings


Fall 2007
(Exact dates to
be determined)

Locations to be determined


MDADA Annual
Membership Meeting



November 27

11 am to 2 pm

Cherry Hills Country Club

(more details to follow soon)





Months of construction are finally over. Grand Junction Subaru, formerly Rocky Mountain Subaru, unveiled its new look last month with a ceremonial ribbon cutting.


“We have receive a fantastic response from the Grand Junction community,” says Ron Bubar, owner. “People are very pleased with how we improved the corner where we have been located since 1996.”


Ron, and his wife Susan, took over the dealership in November 2005. They hope customers will find the newly remodeled dealership to be “enjoyable, comfortable and professional.”


According to Ron, the dealership has been setting records in both sales and parts.


“Now that our exterior is up to Subaru standards, we hope our growth will continue for years to come,” says Ron.


For more information on Grand Junction Subaru, visit their remodeled showroom at 2496 Hwy. 6 and 50 or online at www.rocky.subaru.com/en_US/.

* * * * * * *


Have you or anyone else at your dealership won an award recently? Has your dealership provided any outstanding community service? We want to recognize such accomplishments. Please send us a brief write-up of the award or event along with any other information to openroad@cadaonline.org.  Also include your contact information for further follow-up.


If you want to be added to our mailing list, please click here.

Colorado Automobile Dealers Association
290 East Speer Boulevard Denver, CO  80203
Telephone:  303.831.1722
  |  Facsimile: 303.831.4205


Copyright 2007 Colorado Automobile Dealers Association.  All Rights Reserved.